BEIJING, May 15, 2008 – Crown Wine Cellars, an exclusive wine-storage facility and private members club in Hong Kong, by exclusive invitation, hosted the grand opening for its second location in Beijing, on April 10.

Crown Wine Cellars, Beijing, is the ultimate wine storage facility and private members club in mainland China. Beijing's wine cellars follow Crown’s successful and world renowned wine cellar in Hong Kong, which is recognized as Asia’s leading wine cellar facility and private club.

Attendees included wine specialists, together with enthusiasts and representatives of international corporations. Guests were transported by Crown coach, from the China World Tower to the wine cellar at Crown’s flagship facility in Beijing, the Ultracenter – Beijing's most exclusive fine arts and logistics facility – located at Rongshang 6th Road, Tongzhou Logistics Park, Tongzhou District, Bejiing.

Crown Beijing's wine cellar is located underground, six meters beneath the Ultracenter. It is adjacent to a fine-arts storage area which allows members to enjoy excellent wine amid Beijing’s finest collection of art and wine.

Jimmy Thompson, regional manager for Crown’s operations in North China and Mongolia, commented, “the opening of Crown Wine Cellars in Beijing further shows Crown’s commitment to bringing its internationally known services into China. Crown Wine Cellars brings a successful concept into a unique area of Beijing, and complements the high quality of services Crown offers from our new Ultracenter facility.”

The clubhouse is comprised of two distinct areas: A wine cellar, which measures 100 square meters and a wine-drinking lounge of 133 square meters.

Crown Wine Cellars, Beijing, boasts an underground cellar, which stores up to 50,000 bottles of wine, and a private members wine lounge; the ultimate environment for wine enthusiasts.

Because of the highly personalized and exclusive nature of Crown Wine Cellars, reservations are encouraged and can be made by contacting Crown Wine Cellars, Beijing.

This reservation process allows members to state the number of guests expected, type of wines to be drawn from the member's personal collection, as well as the member's preferred location in the Clubhouse. Additional services offered include special parking and catering arrangements.

Crown Wine Cellars' superb interior design and lighting solutions were penned by renowned interior designer Peggy Paik.